Retail Site Selection Report

for Retailers to Expand to New Locations

This report is for retailers who want to unleash the full capacity of your retail business by finding the very best new sites for optimal growth. Discover why some sites have additional revenue potential and why others don't by understanding the consumer spending (demand) and the competitive set (supply), and the demographic differences between any trade area in Canada.

This report leaves no stone unturned because it can compare the potential across any and every trade area in Canada, with over 200 retail categories to choose from! Chose two categories for each report and we guarantee you to find the very best locations for your business and make sure none are missed.

This report also pioneers the use of consumer reviews inside the site selection process. For example, potential sites with a low consumer sentiment for existing brands may signal that that the site is ready for a new entry.

Retail Revenue Gap Report

for Developers to Find the Best Type of Store for a Location

This is a premier report for developers to find the very best retail tenants for a specific location. It will help you understand the specific market forces (supply and demand) and demographic profile of the trade area. This report goes well beyond traditional retail gap analysis with its unique ability to compare and score opportunities across over 200 retail categories. Discover WHY certain retail business types have the best opportunity for success in a specific location, while others don't!

In addition, it provides an analysis of consumer brand awareness and sentiment for the existing brands and pioneers its use in location analytics. For example, retail categories where existing brands have an overall low sentiment may signal that the trade area is ready for a new entry.

Data Products

for Business Analysts

Need business data for your own analytics? We have you covered. Our Thinking in LAYERS Digital Twin retail location solution requires accurate data...and a mountain of it! It's why we build, clean and eat our own data. We specialize in modelling our own data to ensure its accuracy and completeness, drawing on decades of economics, statistical and mathematical modelling experience. Our data products are updated annually. We license our datasets to clients independently from our custom services and solutions so we’d love to hear from you if you have any data requirements.

 

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Geo Demographics

This data is about understanding the diversity of Canadians in terms of age, gender, income, family, dwellings, visible minority, education, labour, religion, ethnicity and more. It includes 5-year projections for some variables. It provides the background to help find, attract, engage, and keep your best customers.

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Consumer Spending

This data product estimates Canadian household spending on goods and services covering food, shelter, household operations, home furnishings, clothing, transportation, recreation, education, pets and more. This is the foundation of business capital expenditure decisions.

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Consumer Wealth

This data product estimates the income, assets, debt and net worth of Canadian households. Consumer wealth and financial data empowers retail businesses to make data-driven decisions regarding their locations, marketing, pricing, product selection, and customer engagement.

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Retail Business Directory

This data product is the most complete listing of Canadian retail business available because it includes both chains and local mom and pop retailers! It’s based on Google Maps, which is the most credible source of business listings on the planet. Compare our pricing, business counts and our list of over 300 categories!

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Public Spaces Directory

This data product is a comprehensive listing of Canadian public spaces. It includes the lat/long of schools, universities, colleges, airports, hospitals, art galleries, museums, churches, hotels/motels, bus & train stops, parks, campgrounds and much more.